UNITED MONOGRAMS

CASE STUDY

THE BRAND & THE CHALLENGE

United Monograms is making a splash on the casual apparel scene by designing vibrant, customizable pieces. What started as an at-home business has exploded into a national, online success. 

 When UM came to us, they were searching for help raising awareness and increasing sales via search advertising.

THE STRATEGY

We arranged UM's products by themes rather than by product category. We researched UM’s best sellers and grouping them into categories, building asset groups on Performance Max, and listing new products every week.

We tailored our proven Google advertising techniques to broaden the brand’s presence and increase their sales.

THE RESULTS

  • Revenue: +66%

  • Sales: +99%

  • ROAS: +4x

Within a month saw a 66% revenue increase, a 99% sales increase, and grew ROAS 4x. We’re excited to see how we can help UM grow further!